Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

“AI powers the engine, and humans steer the story in marketing”: Linkedin’s Jessica Jensen
Advertising
Nov 11, 2025
Vinita Bhatia

“AI powers the engine, and humans steer the story ...

LinkedIn’s BrandLink bets on resonance over reach
Advertising
May 12, 2025
Vinita Bhatia

LinkedIn’s BrandLink bets on resonance over reach

LinkedIn picks network for $97 million global media account
Advertising
Apr 02, 2025
Beau Jackson

LinkedIn picks network for $97 million global media ...

LinkedIn bets big on news with ‘News Banner’ test in India
Advertising
Feb 07, 2025
Vinita Bhatia

LinkedIn bets big on news with ‘News Banner’ test ...

Just Published

Forevermark tests retail playbook in India’s diamond battleground
Marketing
13 hours ago
Vinita Bhatia

Forevermark tests retail playbook in India’s ...

Its ‘My Guiding Light’ campaign centres personal agency in diamond buying, positioning value-led choice amid rising competition from lab-grown diamonds.

Marriott Bonvoy makes loyalty feel intuitive in new brand spot
The Work
14 hours ago
Staff Reporters

Marriott Bonvoy makes loyalty feel intuitive in new ...

Directed by Emmy Award‑winner Rhys Thomas and produced by Stink London, the hotel chain has launched localised versions for India, Japan, and Korea.

Shivaram Lakshminarayan steps up as Ruder Finn India’s MD, Malvika Sinha takes on CCO role
PR
15 hours ago
Campaign India Team

Shivaram Lakshminarayan steps up as Ruder Finn ...

Atul Sharma exits after seven years at the helm.

Omnicom introduces next-gen Omni at CES, bringing connected capabilities under one digital powerhouse roof
Advertising
16 hours ago
Luz Corona

Omnicom introduces next-gen Omni at CES, bringing ...

Following Omnicom’s acquisition of IPG, Omni is now also powered by assets originally under the latter.