Gender Equality

Mar 11, 2024

Vineeta Singh on why 'Sugar Cosmetics is not just a beauty brand, it's a catalyst for change within the industry'

As a part of our extended International Women's Day coverage, Sugar Cosmetics' Vineeta Singh shares snippets of her entrepreneurial journey to date, as well as insights on why championing women's entrepreneurship and inclusivity in the beauty industry matters

Mar 07, 2024

Ladies, lip service and the art of being ludicrous

Barua shares her no-holds-barred opinion on how to ensure International Women's Day doesn't get diluted amidst the commercialised marketing blitzkrieg

Mar 06, 2024

Brand power in tackling Asia's gender divide and rewriting the story of equality

Global gender equality is on thin ice. Brands fixing the gap should treat this as nothing short of the greatest human challenge, not just for women but for the world, opines behavioural analyst Bailey Bellingy

Dec 07, 2023

48% Indians want more inclusive representation from brands: ASCI

Depiction of women in Indian ads continues to be skewed stereotypically while diversity and inclusion of LGBTQI+ groups nearly absent, according to a Kantar report

Nov 21, 2023

Today the GQ universe is more inclusive and less gender-specific: Che Kurrien

In the run-up to the 15th edition of the ‘Men of the Year’ event, Che Kurrien reflects on the changing face of masculinity in Indian society, the need to widen the lens of progressivism and inclusivity in the men’s magazine space, and more...

Nov 10, 2023

A good business person today knows that half of humanity cannot be ignored: IAA panel on gender diversity

Experts discussed how gender stereotypes can be broken in advertising and media

Oct 10, 2023

Olay seeks the help of AI to #STEMTheGap

Watch the film conceptualised by Publicis Groupe here

Sep 29, 2023

Creative critique from a gender lens: 18-22 September

Dr AL Sharada, director, Population First, reviews ads from last week on the basis of gender sensitivity

Sep 22, 2023

Creative critique from a gender lens: 11-15 September

Dr AL Sharada, director, Population First, reviews ads from last week on the basis of gender sensitivity

Sep 14, 2023

Creative critique from a gender lens: 4-8 September

Dr AL Sharada, director, Population First, reviews ads from last week on the basis of gender sensitivity

Sep 08, 2023

Unmasking the silence of LGBTQ+ advocacy: Have brands gone back into the closet?

SOUNDING BOARD: Experts decode why brands stand at crossroads – shying away from supporting the community on the fifth anniversary of striking down 377 or fearing backlash

Sep 06, 2023

Disney Star ignites social change by advocating for respectful queer lexicon

Watch the film conceptualised by 22Feet Tribal Worldwide here