Omar Oakes

Apr 13, 2021

Dyson launches global media review

MediaSense is assisting the vacuum cleaner brand known for ditching bags

Mar 25, 2021

Martin Sorrell claims 'outstandingly successful' ...

Former WPP supremo's venture grew organically by double digits despite the pandemic

Feb 09, 2021

Wavemaker lifts veil on AI media planner Maximize

The WPP agency says Maximize can run 100 million media plans at the click of a button and then 'optimise it to death'

Feb 02, 2021

WPP and TikTok partner on brand safety and ad ...

TikTok has been working to improve its brand safety after recent incidents and concerns from major media-buying networks

Jan 13, 2021

Dentsu confirms iProspect will swallow Vizeum in ...

iProspect global president Amanda Morrissey insists that she wants iProspect to retain Vizeum's challenger spirit within new 'performance-driven brand-building' agency offer

Nov 18, 2020

YouTube launches audio ads

Head of music at video giant says the pandemic has “fundamentally changed the music industry forever” due to music concerts being cancelled