by Ad Nut | Campaign India

Ad Nut

The 'Tough Turban': Protective headwear for Sikh motorcyclists

The Work

Jun 21, 2021

Ad Nut

The 'Tough Turban': Protective headwear for Sikh ...

A turban that looks and feels like fabric but provides some level of impact protection is not only a cool design case study but also a great example of making something for a community—rather than just marketing to it

Cathay Pacific tries to give vaccination rates a shot in the arm

The Work

May 19, 2021

Ad Nut

Cathay Pacific tries to give vaccination rates a ...

The airline encourages staff and Hong Kong people to get their jabs so they can get flying again

MMGB: The real reason the Mona Lisa is smiling?

The Work

Jun 14, 2020

Ad Nut

MMGB: The real reason the Mona Lisa is smiling?

It's because of a "windless" air conditioner, according to this ad for Midea by F5 Shanghai.

Weekend Watch: Dear client, thank you for cancelling our work

The Work

Jun 04, 2020

Ad Nut

Weekend Watch: Dear client, thank you for cancelling...

Wunderman Thompson's Thailand ECD was bummed that a huge campaign for TCP Group got pulled due to the pandemic. Until he looked into what else the client has been up to.

Bending it like Beckham and living healthier, better, longer lives

The Work

May 18, 2020

Ad Nut

Bending it like Beckham and living healthier, ...

AIA brings footballer David Beckham and club Tottenham Hotspurs together in a purpose-driven campaign that will give them—and us—answers to nagging wellness questions.