Weekend fun: The Sun parodies Old Spice formula for Page 3 anniversary

UK’s daily  The Sun is celebrating 40 years of Page 3 with a parody of Wieden & Kennedy’s Old Spice ad ‘The Man Your Man Could Smell Like’.

The video, created by Glue Isobar, features the daily’s favorite Page 3 model Rosie in a parody of the ad, which featured fast-talking, musclebound former American Football star Isiah Mustafa talking to camera. According to News International, the video has already garnered over one million views in just three days. That’s at the time of going to press. 

The Page 3 section in The Sun dates back to November 1970 when model Stephanie Rahn became The Sun’s first topless model.  

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This article first appeared on campaignlive.co.uk