Campaign India Team
Jul 30, 2011

Weekend fun: The Gmail intervention

WATCH the Gmail intervention video. If you love Gmail, this may be how you would want to spend this weekend

Weekend fun: The Gmail intervention

Gmail's new campaign, produced in-house at Google, encourages you to stage an intervention for your friends who're still on "outdated email".

WATCH the video

The site says, "You’ve probably already improved the lives of your friends and family members by helping them switch to Gmail, but what about that one friend who still hasn’t made the switch? It’s time to take a stand and stage an intervention."

If you decide to help out that friend, you can send a mail to them which is "straightforward", "concerned" or "outraged" in tone of voice. All of it is tongue-in-cheek, and pretty funny.

Check out the site





Campaign India

Related Articles

Just Published

18 hours ago

Images from the IAA Leadership Awards 2021

The IAA Leadership Awards were announced on 24 September in Mumbai. Here are images from the event which saw Anil Kapoor, Bobby Pawar, Nandini Dias, NP Singh, and Raj Nayak among the winners

1 day ago

Lux Cozi wins the plagiarism battle against Amul Macho

ASCI dismissed Amul Macho’s claims against the Lux Cozi ad as baseless and false

1 day ago

IAA Leadership Awards 2021: Bobby Pawar, Nandini ...

Raj Nayak inducted into IAA's 'Hall of Fame' and Anil Kapoor bags 'Brand Endorser of the Year'

1 day ago

WPP fined $19 million by SEC over accounting and ...

In India, a WPP subsidiary repeatedly bribed government officials in return for advertising contract