An Axe deodorant making a man irresistable could be a trouble at times. Worry not, Axe has found a pillow that can substitute for a man when his girl refuses to leave his arm.
Watch the ad to know how it works:
Have a happy weekend.
Agency: DDB Latina Puerto Rico
Creative director: Enrique Renta, Santiago Cuesta, Manuel Bordé, Leslie Robles
Copywriting: Manuel Bordé, Santiago Cuesta
Art direction: Juan Carlos López, Luis Figueroa, Karla Bonilla (BV)
Account team: Edgardo Manuel Rivera, Rafa Muñiz, Alexandra Arroyo, Hecmarylys Ortiz, Luis Velazquez
Director: Alejandro Pedrosa
Production house: Buena Vibra
Agency producer: Loren Ortiz, Ive Negrón
Producer: Emil Medina
Music: Estudios Machina