Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Jul 23, 2010
"Use the stairs" says Sugar Free's latest TVC
Rediffusion Y&R has conceptualised a new TVC for Sugar Free which features their brand ambassador Bipasha Basu. Titled "Step to Fitness", it's aimed at moving people from being just "Fitness Thinkers" to "Fitness Doers".
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Advertising
Jan 02, 2024
Rapid fire with Nisha Singhania
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Opinion
Oct 13, 2025
Knocking down new doors to creativity
Advertising
Aug 29, 2023
24 hours with... Nisha Singhania
Just Published
%2c+marking+a+strategic+shift+as+the+agency+sharpens+its+focus+on+digital-led+brand+building+and+integrat.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
58 minutes ago
Garage Worldwide welcomes Ashish Chakravarty as ...
His career spans over two decades, and he most recently served as executive director and India head-creative at McCann Worldgroup.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
4 hours ago
Instamart and Netflix launch Stranger Things-inspire...
The Stranger Things-themed activation in Delhi-NCR extends the in-app Telekinesis Store into an offline space.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
4 hours ago
Manasi Parekh features in Malabar Gold & Diamonds’ ...
National Award-winning actor is the Gujarat face of the brand's latest ‘Brides of India’ edition.
Advertising
4 hours ago
WPP defers some pay reviews to 2026
It is understood the deferral affects all WPP networks.
