Campaign India Team
Jun 11, 2021

SonyLIV appoints G Dhananjayan as head - Tamil content

Will be responsible for Tamil content in Indian and in international markets

SonyLIV appoints G Dhananjayan as head - Tamil content
Sony Pictures Networks India has announced the appointment of G Dhananjayan as head - Tamil content, digital business, for its streaming service SonyLIV.  
 
In his new role, Dhananjayan will be responsible for curating and strengthening the Tamil content catalogue. Prior to this, he was associated with BOFTA - Blue Ocean Film and Television Academy. 
 
Ashish Golwalkar, head - content, SET and digital business, said, “We are pleased to have Dr. G. Dhananjayan on-board to oversee SonyLIV’s Tamil market expansion. With his versatile experience in the domain and an impressive passion to drive authentic and localized stories, we aim to strengthen our portfolio in the Tamil market.”
 
Dhananjayan said, “I am elated to join the leadership team at SonyLIV. Being a part of the premium platform’s journey in bringing breakthrough stories that engage, entertain and stand out from the clutter in the Tamil market is exciting.” 
 
In a career spanning over 25 years, he has also worked with Kansai-Nerolac Paints, Saregama-HMV, Airtel, Vodafone, Moser Baer Entertainment, and Disney-UTV.
 
Source:
Campaign India

Related Articles

Just Published

3 hours ago

Britannia’s equal parenting campaign: Does it hit ...

Now in its third year, the brand’s Milk Bikis ads, featuring Pankaj Tripathi, champion equal parenting—but is it sparking change or just riding a trendy wave?

5 hours ago

Akshay Kumar turns Welspun's home textiles into a ...

The campaign, crafted by ^ atom network, takes a fun route to showcase the home solutions brand’s value-for-money offerings.

6 hours ago

Tata Consultancy Services emerges as India’s most ...

Four Indian brands entered the global top 100 ranking.

6 hours ago

65% of consumers want brands to collaborate with ...

Results of a survey by iCubesWire found that this indicates the growing need for a shift towards localised, community-driven marketing by brands in India.