Campaign India Team
May 28, 2019

Rediffusion bags the creative mandate for Khadim's

The account will be handled by the agency's Kolkata office

Rediffusion bags the creative mandate for Khadim's
Footwear brand Khadim’s has assigned its creative duties to Rediffusion. The account was won post a multi-agency pitch and will be handled by the agency's Kolkata office.
“We at Khadim's are glad to join hands with Rediffusion. We felt they provide a right combination of insightful, youthful, fresh and effective creative communication which stands out in the clutter. The team looks confident and capable of handling our brand," said Rittick Roy Burman, head of merchandising and new initiatives, Khadim's.
“We are very happy to partner Khadim's in this exciting journey forward from a well-established, legacy brand to a brand that is dynamic, contemporary and has a pan-India appeal. It is clearly a level-next or a step-up for the brand's ambitions," said Navonil Chatterjee, joint president and chief strategy officer, Rediffusion Brand Solutions. 
Campaign India

Related Articles

Just Published

2 days ago

Wavemaker's Monaz Todywalla joins PHD as CEO

Replaces Jyoti Bansal who moved on in June

2 days ago

Google pulls down Paytm from Play Store

Paytm assures customers that the app will be back on 'very soon'

2 days ago

Opinion: iOS 14 and data privacy - have we finally ...

The author states how the advertising industry will be affected due to iOS14 policy changes and lists some major targeting strategies which will be impacted