Campaign India Team
Sep 09, 2010

Rajesh Sharma joins TBWA\Mumbai as planning head

He moves after a seven-year stint with Lowe Lintas Mumbai

Rajesh Sharma joins TBWA\Mumbai as planning head

TBWA\India has appointed Rajesh Sharma as planning head for Mumbai. Sharma moves from Lowe Lintas Mumbai after a seven-year stint with the agency, where his last designation was senior brand planning director.

Sharma has experience in categories such as financial products, hair care, food, personal care etc., and has worked on brands such as ICICI Bank, ICICI Prudential, Clinic and Clinic All Clear, Future Brands, Unilever Corporate and Knorr among others.Commenting on his appointment, Sharma said, “There are very few places in the advertising industry where an account planner can learn the tricks of his trade. Having learnt something from one (Lowe) I have now come to another (TBWA\) to learn some more.”

Nirmalya Sen, managing director, TBWA\India, said, “Rajesh’s mandate would be to lead a strong pool of brand planning talent in Mumbai and to ensure our clients and their brands benefit from our philosophy – Disruption.”

Source:
Campaign India

Related Articles

Just Published

1 hour ago

Adobe’s APAC CMO: ‘There is a balance between ...

Duncan Egan weighs-in on how much AI should be relied upon and how much B2B marketing is changing, in his own role as a marketer to marketers.

1 hour ago

When the pavement becomes a cancer ward

A gut-punching film from St. Jude India spotlights how unsafe shelter, not treatment, threatens young cancer patients’ survival in metro cities.

2 hours ago

Theblurr bets big on AI to redraw agency rules

The newly-launched AI-native marketing agency promises faster pods, sharper outcomes and no more media-creative silos—or excuses.

2 days ago

No internet, no problem: AI dials up Bharat

Centerfruit’s tongue-twisting Voice AI campaign proves rural India doesn’t need screens to engage—just smart tech with local soul.