DAN Consult has appointed Rahul Jaiswal as principal – e-commerce. Jaiswal moves from Myntra where he was deputy director - category marketing.
He will be based in Mumbai and report to Lalit Bhagia, CEO, DAN Consult. His mandate at the agency is to help build a client-facing e-commerce consulting practice.
Jaiswal said, “DAN Consult is placed very well to leverage proven group synergies and bring a complete suite of new business solutions to the market. I am very excited to join DAN, realise this setup, and help businesses scale in e-commerce sector.”
Bhagia said, “Rahul’s rich experience in e-commerce will be invaluable to us. With Rahul coming on board, we look forward to helping brands, retailers and e-commerce platforms help scale their business. We already have some large clients where we are leading e-commerce strategy and growth, Rahul’s expertise here would be deeply valued. Rahul has been building brand partnerships via ad-sales and marketing, growing category revenues by multi-channel marketing interventions, and leading strategy and operations to build and monitor effective ad inventory (supply) that drives demand for ad monetization, and conversion and ROI for brands and categories.”
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins