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Feb 18, 2009
P&G rolls out improved Pantene line
Procter & Gamble has launched a refreshed line of its shampoo brand, Pantene with new 2X Pro-V formula. The FMCG-major has roped in Katrina Kaif as Pantene's brand ambassador."In keeping with P&G's commitment to innovation to provide superior quality products which improves lives of consumers, we have completely revolutionized and redesigned the existing Pantene range to Double Pro – V Pantene," said Sonali Dhawan, director, P&G Beauty Care.
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