Perfect Relations has bagged the PR mandate for e-mobility brand, GreenCell Mobility.
With this mandate, the agency will be responsible for managing the brand's public relations solutions. It will also be tasked with the corporate reputation management, brand and marketing communications, media management, and crisis management duties.
The account was won post a multi-agency pitch and will be handled by Perfect Relations' Mumbai office.
Ashok Agarwal, managing director and chief executive officer, GreenCell Mobility, said, “We are committed to redefining the future of shared mobility in our country by providing smart and sustainable mobility solutions for all Indians. We look forward to working with Perfect Relations on our communication objective as we strengthen our presence across key cities in the country.”
Rohan Sukhatankar, principal lead, Perfect Relations, said, “We are honoured to be associated with GreenCell, a brand that is endeavouring to revolutionise the shared electric mobility space. Looking at our team’s experience and knowledge in the mobility industry and differentiated storytelling approach, I’m confident that we will be strengthening the brand’s affinity and helping the company in achieving its set ambitions.”