MediaVest Worldwide, part of the Starcom MediaVest Group, has been appointed as media partner by Wiwo Mobiles. MediaVest Bangalore will drive the business. Wiwo mobile is a brand from Teleworld United, part of the United Telcoms group.
TC Sudhir, executive director, Teleworld United, said, “We are a new brand from the house of an established player. We wanted to partner with a company that understands what it is to be differentiated and insightful. We have chosen MediaVest Bangalore and are proud of the fact that we are one of the first clients. We look forward to a solid partnership.”
Sriram Sharma, general manager - Bangalore, Starcom MediaVest Group, said, “Wiwo is a brand that is launching in the market place and we are happy to have been selected by them as the media agency partner. We were truly inspired with the straight forwardness, professionalism and ambition of the Client team and we hope to translate this into helping them build a great brand in the mobile handset business.”