Campaign India Team
Feb 21, 2014

Maxus ropes in Anand Chakravarthy to head West

He joins the agency from Reliance Broadcast Network Limited

Maxus ropes in Anand Chakravarthy to head West

Maxus has appointed Anand Chakravarthy as head of its West India operations. Chakravarthy will report to Kartik Sharma, managing director, Maxus South Asia, and will be based in Mumbai.

Sharma said, “We are excited to have a senior leader from the industry in the Maxus team. Anand comes with a rich and varied experience across categories and brands, not to mention his immense knowledge of working with one of the country’s largest media and entertainment brands.”

Chakravarthy added, “As a marketing and broadcast media professional, I have watched Maxus emerge as a thought leader in a dramatically changing media environment. The opportunity to be part of this winning team and help create value for an enviable portfolio of clients is an exceptionally exciting opportunity I look forward to.”

Prior to joining Maxus, Chakravarthy was EVP – marketing at Reliance Broadcast Network and business head for the Big CBS TV Network. He has worked with Lowe and the Kantar Group in past assignments. 

Campaign India

Related Articles

Just Published

2 days ago

Opinion: The power of UX experience to influence ...

The author has put forward strategic guidelines that can potentially impact the overall user experience of an e-commerce website

2 days ago

Eno makes a southern case to put acidity in its place

Watch the film conceptualised by Grey Group India here

2 days ago

Bajaj Finserv warns against online banking scams

Watch the film conceptualised by Social Panga

2 days ago

Performance, success aren’t down to being quiet; ...

At an IAA Masterclass event, the consultant spoke about the role of brands in various sectors, their relationship with finance and how advertising will retain its importance for times to come