Maxus has bagged the media investment duties for the ICC Cricket World 2015 in India following a multi-agency pitch.
The agency has previously handled four campaigns in India, starting with the ICC World Cup 2011.
Kartik Sharma, managing director, Maxus said, “Cricket is one of the important sports in India and the frenzied excitement and popularity it has is unprecedented as compared to other sports. Maxus is extremely proud and excited to manage the media duties for the ICC Cricket World Cup 2015. The World Cup is the pinnacle of one day cricket expected to draw tremendous excitement all over the world.”
The World Cup begins on February 14 and is scheduled to run till 29 March 2015.
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