The International Advertising Association (IAA) has announced the appointment of Janak Sarda, managing director, Deshdoot Media Group, to lead the IAA Young Professionals (YP) initiative for the Asia Pacific region.
Srinivasan K Swamy, SVP, IAA Global and chairman and managing director, R K SWAMY BBDO said "The young professionals in the region have a lot to gain from associating with the IAA and I am sure Janak will spread this message in an effective way."
Janak Sarda said, “In India we have worked on some great initiatives for the young professionals in the marketing, advertising and media space. I am happy to now amplify these around the region and also take what is good from each chapter in the Asia-Pacific region and replicate it elsewhere. This cross-pollination of ideas will lead to mutual benefit.”
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