Havas Media to handle Aspiring Minds' media duties

Aspiring Minds, an employ-ability solutions company has appointed Havas Media to handle its media duties.

Commenting on the appointment, Himanshu Aggarwal, co-founder and CEO, Aspiring Minds said, “We pioneered a new space in the education-employment segment and have seen robust growth, establishing a pan-India operational presence in a short span of time. Investing substantially in media, we are now geared up to expand and take the AMCAT advantage to every youth of the country. We believe Havas Media with their media skills and cross sector knowledge, passion for people and understanding of our customer both student and corporate will be the right partners to help achieve our objectives in the marketplace in the long term.”

Anita Nayyar, CEO, Havas Media Group, India and South Asia, said, “The best students today need direction even after their degree in choosing the industry suited to their success and the employer needs his fit. Aspiring Minds has positioned itself strongly in the recruitment space and in getting jobseekers a job on merit. They are very activity focused and research based; and so are we, we look forward to working on this account.”

Mohit Joshi, managing director, Havas Media, added, “Education and employment fit is the need of the hour for India. Our mix of media and digital expertise in reaching a younger audience across India will certainly bring in the momentum. The team is smart, young and open to ideas so it will be an interesting association.”

Aspiring Minds had recently assigned its creative duties to ABM Communications.