Havas Creative to handle William Grant & Sons' communications mandate

Havas Creative has bagged the integrated communications mandate for William Grant & Sons. The account was won following a multi-agency pitch. The agency's Delhi office will handle the account

 

William Grant & Sons has brands such as Glenfiddich, Balvenie, Grant’s, Monkey Shoulder, Hendrick’s and Drambuie.

 

Payal Nijhawan, head of marketing, William Grant & Sons India, said, “We are very excited to have Havas Group India on board as we head into the next stage of our journey in India. Together with the teams at Havas Group, we will continue building momentum with our brands and speaking to our consumers through an integrated marketing approach.”

 

Rana Barua, CEO, Havas Group India, said, “We are delighted to partner with a legendary brand like William Grant & Sons, who have a bouquet of iconic brands like Glenfiddich, Balvenie, Grant’s, Monkey Shoulder and Hendricks, and our task will be to take the brands further with unique and meaningful ideas. With our Havas’ integrated Village model, we will continue to make a meaningful difference to the brands by providing seamless and agile business solutions. We look forward to further strengthening their legacy in the Indian market.”