Campaign India Team
Nov 03, 2022

Glad U Came bags One Minute Saree

Account won post a multi-agency pitch

Glad U Came bags One Minute Saree
Glad U Came has bagged the public relations and influencer marketing mandate for One Minute Saree. 
 
The agency will carry out a creative marketing plan emphasising on celebrity gifting, influencer marketing, and media coverage for the brand.
 
The account was won post a multi-agency pitch.
 
Sasha Revankar, founder, One Minute Saree, said, “We want to make draping sarees easier, especially when it can be done in under a minute. Our strategy is to increase brand visibility, and we are confident that Glad U Came will assist us in this endeavour. We are excited to team up with them.” 
 
Maddie Amrutkar, founder, Glad U Came, said, “We are thrilled to be working with One Minute Saree. We will be providing innovative solutions through an engrossing narrative, which we believe is exactly what the brand requires, especially since it is a unique concept and we want to increase the brand's visibility. We are excited to get started on this new project.”
 
 
 
 
Source:
Campaign India

Related Articles

Just Published

4 hours ago

Scroll less, sniff out the truth first

Bark Out Loud’s new campaign warns pet parents: don’t swap science for social hearsay when it comes to pet care.

4 hours ago

Influence, interrupted: How India’s creator economy ...

From content to commerce, influencer marketing in India is maturing into a data-led, tech-sustained, outcome-driven growth engine.

21 hours ago

Adgcraft’s new AI vertical bets on India’s ...

As India doubles down on AI, Adgcraft positions itself to shape the narrative for the country’s tech-first future.

22 hours ago

Good Morning Films wins big at CIFCA 2025

Campaign India’s Film Crest Awards spotlight standout work in ad and corporate films, judged for craft, execution, and storytelling.