Campaign India Team
May 26, 2016

FCB Ulka bags Mid-day's creative mandate

Mandate includes Gujarati Mid-day and Inquilab

FCB Ulka bags Mid-day's creative mandate
FCB Ulka has bagged the creative duties of Mid-day Infomedia. The mandate includes creative duties for Gujarati Mid-day and Urdu newspaper Inquilab
Sandeep Khosla, CEO, Mid-day Infomedia, said, “We are pleased to have FCB Ulka as our creative partner. Their sound understanding of the media industry and their customised approach would give us that extra edge to take our brands to the next level. We look forward to creating effective communication across Mid-day, Gujarati Mid-day and Inquilab with them on board.”
Nitin Karkare, CEO, FCB Ulka, added, "I am delighted that Mid-day has selected FCB Ulka as their creative partner. Mid-day is the soul of Mumbai and I personally have fond memories of having grown up reading the paper. Look forward to working with them to help Mid-day reclaim its place in the sun.”
Campaign India

Related Articles

Just Published

23 hours ago

M.AD School of Ideas plays its card with the launch ...

The cards were conceptualised by Miami Ad School and Innocean Berlin

1 day ago

Anish Varghese moves to Liqvd Asia as CCO

Last full-time stint was with Isobar

1 day ago

This is almost the best time to put out our brand ...

The head of global brand, explains the strategy behind the much-talked-about recent three-film campaign, why Oyo is advertising even when Covid-19 cases are rising, and more…

1 day ago

OMD MudraMax launches AI-backed media buying tool

Bingo aims to help marketers achieve brand and sales goals by identifying platforms and optimising media spends in a transparent and open manner without human intervention