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CEO of Network18’s Hindi news cluster, Karan Abhishek Singh, shared insights on its election programming campaign, the potency of traditional mediums in its marketing split, brands active during elections, and more…
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Accenture Song, the consultancy’s creative marketing arm, is piloting the use of Alembic to measure its own marketing efforts.
The agency will drive FILA's digital creative and lead Foot Locker's mainline creative, targeting India’s youth and sneaker culture.
The experiential campaign positions trading as a calling, not just a skill.
The activation was to celebrate Asian Paints' new role as BCCI's official Colour Partner.