| Agency / Entrant | Bronze (5) | Silver (10) | Gold (20) | Grand Prix (30) | Total Points |
| ibs | 3 | 7 | 4 | 1 | 165 |
| Interactive Avenues | 3 | 5 | 3 | 125 | |
| Mindshare | 1 | 5 | 3 | 115 | |
| SapientNitro | 1 | 2 | 1 | 80 | |
| Performics | 3 | 2 | 2 | 1 | 75 |
| OMD India | 1 | 3 | 65 | ||
| Scarecrow Communications | 3 | 60 | |||
| Dentsu Webchutney | 3 | 1 | 50 | ||
| Omron Automation | 1 | 1 | 50 | ||
| Foxymoron | 1 | 2 | 45 | ||
| PHD | 3 | 1 | 1 | 45 | |
| iContract | 2 | 1 | 40 | ||
| DigitasLBi | 3 | 1 | 35 | ||
| Madison Media | 2 | 2 | 30 | ||
| Carat Isobar India | 2 | 1 | 20 | ||
| Havas Media India | 1 | 20 | |||
| Creativeland Asia | 1 | 20 | |||
| JetPrivilege | 2 | 20 | |||
| Little Lamb Films | 1 | 20 | |||
| Dainik Bhaskar Group | 1 | 20 | |||
| ICICI Bank | 1 | 20 | |||
| iProspect | 3 | 15 | |||
| MEC Global - GroupM / MEC-India | 1 | 1 | 15 | ||
| Kotak Securities | 2 | 10 | |||
| Motivator (GroupM) | 1 | 10 | |||
| WATConsult | 1 | 10 | |||
| Pixel Fox Studios | 1 | 10 | |||
| Isobar DAN Empower | 1 | 10 | |||
| Razorfish | 1 | 10 | |||
| Isobar India | 1 | 10 | |||
| Omnicom Media Group | 1 | 5 | |||
| Brandmovers Interactive India | 1 | 5 | |||
| Rediffusion Y&R | 1 | 5 | |||
| Gozoop Online | 1 | 5 | |||
| MRM//McCann | 1 | 5 | |||
| VML SEA & India | 1 | 5 | |||
| MSix | 1 | 5 |
|
Search |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Thomas Cook - Honeymoon Package |
iProspect |
Thomas Cook |
Bronze |
|
When Beijing is inside your home, so who is Slow Poisoning you? |
MEC Global - GroupM |
Dr. Aeroguard |
Bronze |
|
Nissan SEM – Missed call strategy |
Omnicom Media Group |
Nissan |
Bronze |
|
Optimisation of Return on ad spends |
Interactive Avenues |
eBay India |
Silver |
|
PPC - High Cost Generates Big Business |
Kotak Securities |
Kotak Securities |
Bronze |
|
Display |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Slowdown Zindagi |
Madison Media |
Parachute Advansed Aromatherapy Oil |
Bronze |
|
Taj Umaid Bhawan Palace - A Regal Tribute to The World's Best Hotel |
Havas Media India |
Umaid Bhawan Palace |
Gold |
|
How Airtel used Digital to launch 4G in India |
Performics |
Airtel 4G |
Silver |
|
#NeverMissAShot Lava V5 launch campaign |
Motivator (GroupM) |
Lava Mobiles |
Silver |
|
Book My Enjoy |
Carat Isobar India |
Chevrolet India - Enjoy |
Bronze |
|
Flipkart-Engage And Win |
MEC - India |
Flipkart Internet |
Silver |
| Loyalty |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Bajaj Electricals Super Fans - Using Social to drive Loyalty |
ibs |
Bajaj Electircals |
Gold |
|
JetPrivilege – A walkthrough to free flights |
Creativeland Asia |
JetPrivilege |
Gold |
|
A Terribbly Tiny Tale Attempts a Big Change |
Mindshare |
Dove |
- |
|
Use of Data - For CRM |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Bajaj Electricals Super Fans - Using Social to manage customer relationships |
ibs |
Bajaj Electricals |
Gold, Grand Prix |
|
Bigg Boss |
WAT Consult |
Bigg Boss |
- |
|
Personalised Account Summary |
Jet Privilege Private |
JetPrivilege |
Silver |
|
Wynk Music |
Performics |
Wynk Music |
Bronze |
|
Bachat Ki Khunn Khunn - My Airtel APP |
Performics |
Airtel |
Gold |
|
Use of Data - For New Business |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Bajaj Electricals Super Fans - Using Data to drive Sales |
ibs |
Bajaj Electricals |
- |
|
Tata Docomo Acquisition- Path Breaking, Path Setting |
Performics |
Tata Docomo |
Bronze |
|
New member acquisition from data driven marketing |
Jet Privilege |
JetPrivilege |
Silver |
|
Acquisition - Customer Journey Made Delightful Using Data |
Kotak Securities |
Kotak Securities |
- |
|
Acquisition Campaign |
Kotak Securities |
Kotak Securities |
Bronze |
|
Online Commerce Campaign - Customer acquisition |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
OLX's Progressive Remarketing |
Performics |
OLX |
Bronze |
|
Crossed Over 7 Lac Transactions |
Interactive Avenues |
Bookmyshow |
Silver |
|
DynaPrice - How Bajaj Electricals beat the Amazons and Flipkarts at their own game |
ibs |
Bajaj Electircals |
Gold |
|
Online Commerce Campaign - Customer engagement |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
American Tourister – Tourister Your Everyday |
Interactive Avenues |
American Tourister |
Silver |
|
American Tourister: Boosting engagement with India’s first GIF contest! |
Interactive Avenues |
American Tourister |
- |
|
Colossal Eye Store |
FoxyMoron |
Maybelline New York India |
Bronze |
|
Online Commerce Campaign - Customer retention |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Tata Docomo online shop – Using personalized user experience to drive retention |
ibs |
Tata Docomo |
- |
|
Moods - Playing It Right |
VML SEA & India |
Moods Condoms |
- |
|
Myntra App Transition - Command Centre |
Happy Creative Services India |
Myntra |
- |
|
e-Commerce Omni-channel strategy |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Tata Docomo eShop –India’s only omni channel telecom e-commerce platform |
ibs |
Tata Docomo |
- |
|
Pepperfry - iSync |
iProspect |
Pepperfry |
Bronze |
|
Content Community |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Fastest Growing Instagram Community by VERO MODA |
WATConsult |
VERO MODA India |
Silver |
|
Jaipur Literature Fest 2016 |
Interactive Avenues |
Teamwork Arts |
Bronze |
|
Website - Corporate / Brand |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Reimagining Guest Experience for Taj Hotels |
SapientNitro |
Taj Group of Hotels |
Gold |
|
Pixel Fox Studios-Website |
Pixel Fox Studios |
Pixel Fox Studios |
Silver |
|
Tata Docomo - DynaSite |
ibs |
Tata Docomo |
Bronze |
|
Wockhardt Hospitals - How a Website helped reduce stress for patients |
Interactive Avenues |
Wockhardt Hospitals |
Bronze |
|
Website – Campaigns |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
#IndiaKaTyohaar - Celebrating India's only Secular Festival |
Tonic Media Digital |
Sony MAX |
- |
|
GIF Delivery |
Dentsu Webchutney |
Flipkart |
Silver |
|
Mobile – Display |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Cafe TC Liquor Ticker - The World's First Ad Ticker on WhatsApp |
Dentsu Webchutney |
Cafe TC |
Silver |
|
Nissan - Micra X-Shift |
DigitasLBi India |
Nissan |
Bronze |
|
Powering the next Gen Internet ready India |
Mindshare |
Idea |
Silver |
|
Pro-Kabaddi Season 2 - Leh Panga Leh Panga! |
Mindshare |
Star Sports |
Silver |
|
Mobile – SMS |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Making PHDs real - Party Hard Drive Safe |
Team CEAT - GroupM India |
CEAT Tyres |
- |
|
The world's first native securities trading platform on mobile |
ibs |
Religare Securities |
Gold |
|
Mobile - Voice-Based |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Stayfree Stay Ahead Helpline |
OMD India |
Stayfree |
Gold |
|
Kinder joy Story Station |
OMD India |
Kinderjoy |
Bronze |
|
Rin Career Ready Academy |
PHD |
Rin |
Gold |
|
Mediker Aapka Apna Radio Station |
Madison Media |
Mediker |
Silver |
|
L'Oreal Paris - Truecaller Innovation |
Maxus India |
L'Oreal Paris |
- |
|
Mobile - Integrated |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Kinder joy Story Station |
OMD India |
Kinderjoy |
Gold |
|
The world's first native securities trading platform on mobile |
ibs |
Religare Securities |
- |
|
Say It With Silk |
Carat Isobar |
Cadbury Silk |
Silver |
|
Viral marketing campaign |
|
|||
|
Entry Title |
Entrant Company |
Brand |
|
|
|
Blue Film Festival |
Scarecrow Communications |
Spykar |
Gold |
|
|
Biba - Change The Convention |
Brandmovers Interactive India |
Biba |
Bronze |
|
|
Safi- "I hate you mom" |
Rediffusion-Y&R |
Safi |
Bronze |
|
|
6 Pack Band |
Mindshare |
Brooke Bond Red Label |
Gold |
|
|
Vande Mataram |
PHD |
Taj Mahal Tea |
Silver |
|
|
Media Innovation |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
The world's first native securities trading platform on mobile |
ibs |
Religare Securities |
Silver |
|
The Power of Custom Call to Action - "Sell Now" (OLX) |
Performics |
OLX India BV |
- |
|
Cafe TC Liquor Ticker - The World's First Ad Ticker on WhatsApp |
Dentsu Webchutney |
Cafe TC |
Gold |
|
Mannequins On A Break |
Madison Media |
Wills Lifestyle |
Silver |
|
Nissan - Micra X-Shift |
DigitasLBi India |
Nissan |
Bronze |
|
When Gaana.com played the news! |
Maxus |
Vodafone |
- |
|
Book My Enjoy |
Carat Isobar India |
Chevrolet India - Enjoy |
Bronze |
|
Digital Demo of ‘The Phone that works like your PC’ |
Isobar DAN Empower |
Microsoft Lumia |
Silver |
|
Use of social media in a campaign |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Fulfilling Dreams through OLX's Twitter Dashboard |
Performics |
OLX India BV |
Silver |
|
Powering the next Gen Internet ready India |
Mindshare |
Idea |
Silver |
|
Share The Load |
FoxyMoron |
Ariel India |
Gold |
|
Protinex Dubsmash Challenge |
Gozoop Online |
Protinex |
Bronze |
|
Score with Data |
Mindshare |
IBM Analytics |
Silver |
|
Big Billion Hunt |
Dentsu Webchutney |
Flipkart |
- |
|
SayAAA |
Madison Media |
Cadbury Choclairs |
- |
|
Apps - Mobile Apps |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Mahindra- Build Your Own Tractor |
Interactive Avenues |
Mahindra Tractor |
SHARED GOLD |
|
Mahindra Tractor- Smart Sales Delivery |
Interactive Avenues |
Mahindra Tractor |
SHARED GOLD |
|
When Gaana.com played the news! |
Maxus |
Vodafone |
- |
|
Apps - Online Apps |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Bring alive your Imagination with Royale |
Madison Media |
Royale |
- |
|
How Gillette used user initiated programmatic content to win the perception battle |
ibs |
Gillette India |
- |
|
#Airtel4GSpeedTest - How a banner took 4G to every home in India |
ibs |
Airtel India |
- |
|
Advergaming |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Warrior's Chant |
Razorfish |
Future Retail |
Silver |
|
How Gillette used user initiated programmatic content to win the perception battle |
ibs |
Gillette India |
Bronze |
|
Shiva Cycle-A-Thon |
Viacom 18 Media |
Nickelodeon |
- |
|
Online Video - Short form (180 seconds or less) |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
#WeMissYouToo |
Performics |
Maggi |
- |
|
Nivea Lip care BFF campaign |
Omnicom Media Group |
Nivea |
- |
|
Titan Raga #Break The Bias |
Little Lamb Films |
Titan Raga |
Gold |
|
Mahindra Thar Website |
Interactive Avenues |
Mahindra Thar |
Gold |
|
Swachh Aadat Swachh Bharat |
PHD |
HUL Multibrand |
Bronze |
|
Nivea Men Body Deodorizer - #BanBodyOdour |
DigitasLBi India |
Nivea Men |
Gold |
Online Video – Long form (Over 180 seconds)
|
Online Video - Long form (Over 180 seconds) |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Lufthansa Diwali Surprise |
MRM//McCANN |
Lufthansa German Airlines |
Bronze |
|
11 Minutes |
Scarecrow Communications |
Ample Missiion |
Gold |
|
LAKME PRESENTS BANG BAJAA BAARAAT |
Mindshare India |
Lakme |
Gold |
|
Help A Child Reach 5 |
PHD |
Lifebuoy |
Bronze |
|
Fuelled by Love |
SapientNitro |
British Airways |
Gold, Grand Prix |
Digital Craft – Best Writing
|
Digital Craft - Best Writing |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Man Parade |
iContract (Contract Advertising) |
Truly Madly |
Silver |
|
Frooti - The Frooti Life |
DigitasLBi India |
Frooti |
Bronze |
Digital Craft – Best Use of Design and Navigation
|
Digital Craft - Best Use of Design and Navigation |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Wockhardt Hospitals - How a Website helped reduce stress for patients |
Interactive Avenues |
Wockhardt Hospitals |
Bronze |
|
Tata Docomo – DynaSite |
ibs |
Tata Docomo |
- |
|
Mahindra Thar Website |
Interactive Avenues |
Mahindra Thar |
Silver |
|
Berger paints : From Online Zero to Digitally Enabled Hero |
Interactive Avenues |
Berger Paints Arabia |
Silver |
|
Super Fibre Microsite |
Interactive Avenues |
Sonata Watches |
- |
|
Online marketing |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
How Airtel used digital to launch 4G in India |
ibs |
Airtel India |
Bronze |
|
#2ndInnings |
|
HDFC Life |
- |
|
Moods - Playing It Right |
VML SEA & India |
Moods Condoms |
Bronze |
|
BMW India "Festive Campaign" |
Isobar India |
BMW |
Silver |
|
Truly Madly UnSingle Campaign |
iContract (Contract Advertising) |
Truly Madly |
Silver |
|
Intergrated |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Powering the next Gen Internet ready India |
Mindshare |
Idea |
Silver |
|
Share The Load |
FoxyMoron |
Ariel India |
- |
|
Standard Chartered Priority Banking – ‘Live your Dreams Faster’ Campaign |
TBWA\ Anthem |
Priority Banking from Standard Chartered |
- |
|
#WelcomeBackMaggi |
Performics |
Maggi |
Gold, Grand Prix |
|
Protect her Heart |
Madison Media |
Saffolalife |
Bronze |
|
Dainik Bhaskar Zidd Karo Duniya Badlo Campaign |
Dainik Bhaskar Group |
Dainik Bhaskar |
Gold |
|
No Negative Monday |
Dainik Bhaskar Group |
Dainik Bhaskar |
- |
|
Digital Strategy |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Truly Madly UnSingle Campaign |
iContract (Contract Advertising) |
Truly Madly |
Gold |
|
Helping India Quit Smoking |
MSix |
Nicotex |
Bronze |
|
Garnier Men - Mobile Listening Banner |
Maxus India |
Garnier Men |
- |
|
Lo Kar Lo Baat |
PHD |
Active Wheel |
Bronze |
|
How Airtel used digital to launch 4G in India |
ibs |
Airtel India |
Silver |
|
The world's first marathon that was run physically, virtually and socially |
ibs |
Standard Chartered Bank |
Silver |
|
How Gillette used digital to script its most successful razor launch in India |
ibs |
Gillette India |
- |
|
Long-term Strategy |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Tata Docomo - Building a truly digital brand |
ibs |
Tata Docomo |
Bronze |
|
Nissan SEM – Strategy |
Omnicom Media Group |
Nissan |
- |
|
Mahindra- Build Your Own Tractor |
Interactive Avenues |
Mahindra Tractor |
Joint Gold |
|
Mahindra Tractor- Smart Sales Delivery |
Interactive Avenues |
Mahindra Tractor |
Joint Gold |
|
CEAT MTV Chase The Monsoon |
MTV |
CEAT |
- |
|
Vogue Eyewear MTV Style in 60 Season 4 |
MTV |
Vogue Eyewear |
- |
|
Experiential |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
Abbott – iPump |
iProspect |
Abbott Healthcare |
Bronze |
|
The Gillette Flexbot at Sunburn - how robotics made a razor click with millennials |
ibs |
Gillette India |
Silver |
|
When India's first ever Virtual Run brought the marathon to the masses |
ibs |
Standard Chartered Bank |
Silver |
|
Airtel Jaipur Literature Festival - World's first teleportation based live advertising |
ibs |
Airtel India |
Silver |
|
The Awesome Job You Can’t Apply For |
SapientNitro |
Grant’s Whisky |
Silver |
Showcase
|
Café TC Liquor Ticker – The World’s First Ad Ticker on WhatsApp |
Dentsu Webchutney |
Café TC |
Silver |
|
Social cause - Social cause supported by a corporate/brand |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
#GiftALivelihood |
ICICI Bank |
ICICI Bank |
Gold |
|
Powering the next Gen Internet ready India |
Mindshare |
Idea |
Silver |
|
Hero Ride Safe |
Maxus India |
Hero CSR |
- |
|
OMRON - #PaywithyourVoice |
OMRON AUTOMATION |
OMRON |
Gold, Grand Prix |
|
Stayfree Stay Ahead Helpline |
OMD India |
Stayfree |
Gold |
|
6 Pack Band |
Mindshare |
Brooke Bond Red Label |
Bronze |
|
P&G Shiksha |
FoxyMoron |
Shiksha |
Gold |
|
Social cause - Campaign for an NGO |
|
||
|
Entry Title |
Entrant Company |
Brand |
|
|
11 Minutes |
Scarecrow Communications |
Ample Mission |
Gold |
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