Campaign India Team
Jun 22, 2018

Cannes Lions 2018: A Grand Prix for Ogilvy, a lifetime achievement for the Pandeys

Ogilvy bagged a Grand Prix in Creative Effectiveness and FCB India got a gold in Glass Lions as India ends its 2018 Cannes campaign on a high

Cannes Lions 2018: A Grand Prix for Ogilvy, a lifetime achievement for the Pandeys
India signed off in style on the final day of the 65th Cannes Lions International Festival of Creativity. 
 
The Pandey brothers, Ogilvy's Piyush and his brother, ad film maker, Prasoon were bestowed with the tallest honour in the advertising profession, the Lion of St Mark award, for their outstanding contributions to the industry. 
Ogilvy Mumbai had more reason to celebrate. 
 
The agency's Savlon 'Healthy hands chalk sticks' for ITC picked up the Grand Prix in the
Creative Effectiveness category for being an 'authentic cause collaboration that drove results' as the jury described it. Watch the campaign here:
 
 
Celebrations for the Indian contingent continued as India dominated the category, Glass The Lion For Change.
 
FCB India's 'Sindoor Khela' campaign for the Times of India picked up its second gold of the festival. 
 

'Samsung Technical School - Seema Nagar' by Cheil for Samsung India Electronics picked up a Silver Lion, while the '#StandByToughMoms campaign for SC Johnson All Out by BBDO, Gurgaon picked up a Bronze Lion. Watch the winning films here. 

Cheil India's Samsung Technical School

 
BBDO Gurgaon's All Out #StandByToughMoms

Source:
Campaign India

Related Articles

Just Published

1 hour ago

'Priceless' pivot: How Mastercard took exclusive ...

Global CMO Raja Rajamannar told the Campaign Connect audience how Mastercard's pre-COVID risk planning, and its well-formed brand purpose, guided its actions through the crisis.

6 hours ago

Lay's pays tribute to the heroes behind the #Heartwork

Watch the film conceptualised by WPP India here

7 hours ago

Sorrell warns of homogenous purpose campaigns, says ...

In a wide-ranging live session during Campaign Connect, the former boss of WPP spoke to the acceleration of digital and responded to the 'distressing' situation unfolding in the US.

13 hours ago

Welspun gets Pulkit Samrat and Varun Sharma to ...

Watch the film conceptualised by the in-house team here