Campaign India Team
Aug 04, 2015

Apollo Munich hands Cheil creative duties

Account bagged following multi-agency pitch

Apollo Munich hands Cheil creative duties
Cheil has bagged the creative duties of health insurance player Apollo Munich following a multi-agency pitch. J. Walter Thompson handled the account prior.
 
Shiv Sethuraman, president, South-West Asia, Cheil, said, “I am absolutely delighted to share that we will be partnering Apollo Munich as their communication agency.
 
"They are one of the most trusted and respected companies in the financial services industry. Cheil India has been on a hot streak and we’ve been gathering momentum over the past few months. We look forward to creating some truly inspired and creative work for the brand in the days ahead.”
 
Kundan Joshee, SVP -- integrated services, Cheil India, said, "“We are extremely excited about working on Apollo Munich. This win allows us, as their creative partners, a lot of scope to create powerful and compelling brand communication. We are also putting together an integrated team structure for Apollo Munich that will enable us to create effective solutions that work across and beyond the conventional boundaries of medium."
 
Cheil's Gurgaon office will handle the business.
Source:
Campaign India

Related Articles

Just Published

2 days ago

Bachelor pads get a 'Big Billion' reality check

Flipkart’s festive campaign uses AI and humour to nudge bachelors towards upgrading homes—and perhaps improving their dating odds too.

2 days ago

Apollo Tyres replaces Dream11 as Team India jersey ...

Dream11’s deal ended prematurely after the government passed a law banning real-money gaming platforms.

2 days ago

Amazon launches new AI creative partner in ads console

The fully automated ads can be served across products and formats in Amazon’s arsenal, including Sponsored Brands, Sponsored Display, Brand Stores and even the Amazon DSP.

2 days ago

The job of advertising is not to sell

"Be more entertaining. Be more interesting. Be more attention-grabbing. Hit people in the feels,” urges Zac Martin, who challenges advertising’s fixation on persuasion.