The Advertising Council of India (ACI) launched its website www.adcouncilofindia.org, on the occasion of Dussera.
Pradeep Guha of the ACI, said in a statement announcing the launch, “I believe this will be very useful in the times to come. Right now, the site gives one an overview of what the ACI is all about. It has the information about the interesting Fast Track program ACI is running (as a part of the Asian Federation of Advertising Associations, AFAA) and has a useful link to the AdAsia 2011 site. More important, it has the first initiative of the AFAA Knowledge Centre.”
The first initiative of the AFAA Knowledge Centre is access to Warc's Asian Toolkit to all ACI members, by virtue of ACI being part of AFAA.