Campaign India Team
Dec 07, 2015

MMGB: Edeka – Time to come home

Watch the ad film conceptualised by Jung von Matt Germany here

This Christmas spot for German supermarket Edeka by Jung von Matt has been viewed over 33 million times on YouTube, since it went live on 28 December.
 
If you thought the 'lonely' theme during festivals has been milked dry, think again.
 
Have a wonderful week ahead.
Source:
Campaign India

Related Articles

Just Published

10 hours ago

Cannes Lions 2025: India adds two bronze Lions on ...

Day four at Cannes Lions 2025 saw modest wins for India in 'Brand Experience & Activation', while top honours remain up for grabs.

12 hours ago

Meta expands Advantage+ with Gen AI ad creativity ...

Meta has enhanced its Advantage+ advertising platform with new generative AI tools designed to help advertisers create personalised, brand-consistent ads at scale.

12 hours ago

Reddit launches two AI advertising tools to usher ...

Unveiled at Cannes Lions 2025, Reddit’s AI-powered tools are designed to help brands tap into the power of community conversations and real-time insights.

15 hours ago

Emotional marketing: Connecting with customers on a ...

As the marketing landscape evolves, brands that prioritise emotional connections will find themselves at the forefront of consumer preference, says The Marcom Avenue founder and director.