Campaign India Team
Sep 10, 2020

IndiaiStore unveils 'it's amazing' campaign for the iPhone 11 and SE

Watch the films conceptualised by Leo Burnett

IndiaiStore, the distributor of Apple products in India, has rolled out a film each for the iPhone 11 and SE.
 
Conceptualised by Leo Burnett, the film for the SE positions the phone as one that's affordable with its 'lots to love, less to spend' message. 
 
The film for the iPhone 11 shows the phone's ability to click pictures using its dual camera with night mode. 
 
 
The films were rolled out on 4 September.
Source:
Campaign India

Related Articles

Just Published

2 days ago

Microsoft to retire Xandr DSP in favour of an ...

After acquiring the DSP from AT&T in 2021, Microsoft’s priorities began to shift more to the sell side, with AI at the forefront.

2 days ago

Apple leads as US dominates Kantar's Top 100 Global ...

As US brands dominate the top 10 in Kantar's BrandZ 2025 ranking, Chinese companies and APAC players like Airtel are rapidly gaining ground, signalling a shifting balance in global brand power.

2 days ago

Affordable, not cheap: Cracking the code on value

Affordable brands thrive by meeting emotional needs, using smart packaging cues, and moving beyond price cuts, explain Ipsos India’s UU and Synthesio lead and country chief client officer.

2 days ago

Rust never sleeps, but it can be outsmarted

AM/NS India’s new ad pits steel tech against cartoonish corrosion, turning rust into the most animated villain this side of Hollywood.