smita murarka

Paris Olympics 2024: Brand lessons from Tokyo
Aug 09, 2021
Raahil Chopra

Paris Olympics 2024: Brand lessons from Tokyo

What can brands can do in the lead-up to Paris Olympics 2024? And will the successful Indian athletes from the Tokyo edition land more endorsement deals? Experts weigh in

Boycott Culture: How brands tackle aggressive social media dissent
Nov 26, 2020
Mukta Lad

Boycott Culture: How brands tackle aggressive social media dissent

Is responding or ignoring the best strategy for online backlash?

Smita Murarka joins Duroflex as VP - marketing
Feb 13, 2020
Campaign India Team

Smita Murarka joins Duroflex as VP - marketing

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