pallavi chakravarti

Jun 02, 2025

Clickbait’s worst enemy just got a signal boost

Airtel’s new campaign arms subscribers with scam-proof tech, tackling link-based fraud with AI before panic texts trigger poor decisions.

Mar 11, 2025

The LinkedIn pitch frenzy: Meritocracy or marketing stunt?

Brands are crowdsourcing agencies on LinkedIn, turning selection into a pitching ferment. But is this a shortcut to innovation or a race to the bottom?

Apr 29, 2024

Abby Awards 2024 announces jury chairs

Pallavi Chakravarti, Raj Kamble, and Mayuri Nikumbh head the jury across three key categories respectively.

May 17, 2022

Cannes Lions 2022: Nine from India on the 'shortlist' jury

Anusheela Saha, Ashwini Deshpande, Deepshikha Dharmaraj, Gazal Jain, Hemant Shringy, Pallavi Chakravarti, Pravin Sutar, Sumitra Sengupta and Vaishali Verma on the jury from India