paid news

Oct 14, 2019

Opinion: How to fight the brand terrorists?

Brand advocacy coupled with authenticity is probably the best that your brand could ask for, say the authors.

Dec 29, 2009

Anant's blog: The Editors Guild and hot air

The Editors Guild of India has decided to make the issue of paid news in newspapers and news TV channels a focus area for 2010. (There is no link to the announcement on the Editors Guild site, believe it or not, so I link to a blog, churimuri, which has the entire text).I wish Rajdeep Sardesai (the new president of the Guild) and all members of the Guild all the best.