Sep 14, 2023

Creative critique from a gender lens: 4-8 September

Dr AL Sharada, director, Population First, reviews ads from last week on the basis of gender sensitivity

Sep 01, 2023

Nykaa finds beauty in the little things that make one real

Watch the films conceptualised by The Script Room here

Aug 08, 2022

Nykaa to acquire LBB

Aims to leverage LBB’s capabilities which are in line with the brand's content-first approach

Oct 22, 2021

Live blog: News updates - week of 25 October

In the news: Castrol, Godrej Nupur, Gulab Oils, Kapiva, LoanTap, Nykaa, Pitchfork Partners, Sociapa

Oct 05, 2021

Nykaa encourages every woman to be her own Nayaka

Watch the film conceptualised by Sideways Consulting here

Jun 23, 2021

Nykaa and Janhvi Kapoor urge women not to make make-up choices

Watch the film conceptualised by Sideways here