films
Campaign roundup: Week of 10 Feb
The latest ad films and campaigns from brands like Markets4You, Audi India, Fortune Foods, Zomato, RBL Bank, Bandhan Life, Antara AGEasy, Jimmy Choo, Jajabor Brand Consultancy, Sunfeast Fantastik!, Himalaya, Shot by Wahter, Jajabor Brand Consultancy, Footprints, VML, Tata Trusts, Tata AIG General Insurance, Blissclub, IDFC First Bank, Visa Infinite, SMFG India Credit, and more, in our weekly roundup.
Kissht turns dreams into reality with humour and heart
Relatable scenarios and hyperbolic twists highlight the digital lending platform’s role in empowering aspirations with quick, hassle-free personal loans.
CentreFruit revives iconic waggle with fresh humour
The gum brand’s latest campaign brings its iconic tagline alive with a playful story, irresistible taste, and quirky humour.
Tile trouble? Pidilite’s Roff has it all stuck together
Ogilvy ad fuses humour with utility, showcasing tile adhesives' unmatched durability through a hilariously chaotic yet relatable domestic mishap.
When Cristos’ cool mascot meets a confusing sidekick, a snack saga ensues
Conceptualised by Scarecrow M&C Saatchi and directed by Rajiv Rao of Nirvana Films, the campaign comprises six films and highlights the brand’s newly introduced human brand mascot, Christopher.
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Dorset’s first campaign in 25 years struggles to connect emotion with construction
The door hardware and digital locking solutions’ brand team had a series of engagements with the homeowners and translated the insights derived from those into the campaign.
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