Study compiled by money.co.uk
Scathingly sanguine about the financial woes of lesser teams, casually chauvinistic and claiming to open doors for governments, the F1 supremo pulls no punches in this interview with Campaign Asia-Pacific brand director Atifa Silk.
"It's historic" is how Ferrari president Luca di Montezemolo commented to the Italian media , describing the sponsorship deal between Tata Motors and Ferrari. "For the first time an Indian brand will appear on the Ferrari,'' he said.
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