augmented reality

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Blog: 'This is really what F8 is about'
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May 03, 2019

Blog: 'This is really what F8 is about'

DAN's Gautam Mehra gives Campaign India readers updates from the F8 conference in California

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We read all these 2018 forecasts, so you don't have to
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Jan 04, 2018

We read all these 2018 forecasts, so you don't have to

Boiling down a pile of weighty reports from agencies yields a list of key 2018 trends and what they mean for brands: AR, AI bias, brandlessness, blockchain, the end of typing, much more.

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‘If you look at the fans as stars, there are a host of crowd activations possible’: Anuradha Aggarwal, Vodafone India
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May 23, 2013

‘If you look at the fans as stars, there are a host of crowd activations possible’: Anuradha Aggarwal, Vodafone India

Q&A with Aggarwal, on the brand’s augmented reality initiative ‘Fan Cam’ at the ongoing IPL

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Godrej Interio showcases new products at LIFW using AR
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Mar 06, 2012

Godrej Interio showcases new products at LIFW using AR

Digital Law & Kenneth conceptualised the activity

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