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Zenith global adspend prediction jumps from 4 to 4.7 per cent
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5 hours ago

Zenith global adspend prediction jumps from 4 to ...

India is third among top contributors of new global adspend dollars over the next three years.

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Ranbir Kapoor lauds landlord Paresh Rawal's eyesight with a Coca-Cola label
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5 hours ago

Ranbir Kapoor lauds landlord Paresh Rawal's ...

Watch the film conceptualised by McCann Worldgroup here

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BARC India to launch integrated TV + OOH TV measurement service
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15 hours ago

BARC India to launch integrated TV + OOH TV ...

Also reveals that it has expanded its panel to 40,000 homes

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Opinion: Political stands – the new mantra for brands
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1 day ago

Opinion: Political stands – the new mantra for brands

Increasingly, corporate entities and brands are not afraid to take a very strong and public stance.