Mindshare, Wavemaker and EssenceMediacom will continue to provide clients with dedicated teams as brands within WPP Media.
The loss was fuelled by $203 million in costs for 'strategic restructuring actions'.
The group expects a 2% growth in organic net revenue compared with 2024.
Brian Lesser, currently global chief executive of Group M, joined from InfoSum in September 2024.
Campaign understands the process is at the RFP stage.
The account is currently handled by IPG Mediabrands.
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