Indian brands have been way too complicit in toeing the official line and are very wary of taking the establishment on publicly, says the author
The absence of touch doesn’t just negatively impact social interactions but also has tremendous potential to disrupt the world of brands
The author explains why brands should be looking to evolve to an ecosystem
Increasingly, corporate entities and brands are not afraid to take a very strong and public stance.
The author urges readers to make 2019 the year of questions and making it a part of everyday conversations
Purpose is the catalyst that can reinvigorate and empower capitalism, contends the author
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