Rahul Sachitanand

Aug 19, 2022

Publicis Groupe bags Standard Chartered's global ...

The win follows a competitive three-way tussle and wrests business from incumbent TBWA\

Aug 18, 2022

Tencent cuts 5,000 jobs, slashes marketing spend by 21%

Chinese tech platform reports its first revenue dip for the second quarter of its financial year

Aug 05, 2022

Alibaba cuts marketing spend as it reports first ...

Softness in Chinese commerce business offset by growth in cloud computing unit

Aug 05, 2022

Alibaba cuts marketing spend as it reports first ...

Softness in Chinese commerce business offset by growth in cloud computing unit

Aug 03, 2022

How Unilever ships Walls ice cream to Maldives, St. ...

Unilever International, a billion-euro entity, is the consumer goods giant's in-house 'challenger business' and helps identify new growth opportunities for brands in new markets

Jul 19, 2022

Tottenham Hotspurs rides digitalisation, personalisa...

With a multitude of entertainment options, the 130-year old club has a fight on its hands to keep consumers—especially millennials—interested in the club, says executive director Donna-Maria Cullen