Aleda Stam

WPP partners with Epic Games and dives into the metaverse
Digital
May 06, 2022
Aleda Stam

WPP partners with Epic Games and dives into the ...

The partnership include a new training program to train WPP employees on how to create custom brand experiences in Fortnite using Unreal Engine

Edelman revenue pops 15.4% in 2021 as it nears US$1 billion mark
PR
Feb 09, 2022
Aleda Stam

Edelman revenue pops 15.4% in 2021 as it nears US$1 ...

Revenue was up 15.5% in the US, 17.1% in EMEA and 7.4% in APAC

More than 450 scientists call on PR, creative agencies to drop fossil fuel clients
PR
Jan 21, 2022
Aleda Stam

More than 450 scientists call on PR, creative ...

The open letter, released through Clean Creatives and the Union of Concerned Scientists, calls for an end to campaigns that "obfuscate or downplay our data and the risk of the climate emergency." It's the latest salvo between Clean Creatives and Edelman

Edelman completes client review, releases climate principles
PR
Jan 10, 2022
Aleda Stam

Edelman completes client review, releases climate ...

The firm will begin conversations with clients in the coming weeks about reaching goals—or parting ways—says CEO Richard Edelman

Edelman: ‘We will do more—not less—climate change work’
PR
Nov 11, 2021
Aleda Stam

Edelman: ‘We will do more—not less—climate change work’

The world’s largest PR agency said it doesn’t accept work that denies climate change and vowed to use its seat at the table to advance sustainability

Edelman promotes Taj Reid to new global chief experience officer
PR
Sep 28, 2021
Aleda Stam

Edelman promotes Taj Reid to new global chief ...

Reid will drive creative technology prototyping and innovative experience design across the Edelman network

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