Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 11 to 20 November 2016.
bewakoof.com
Shares: 17,303
Likes: 2,47,154
Good Knight
Shares: 16,650
Likes: 49,715
Airtel
Shares: 13,426
Likes: 18,3972
Jet Airways
Shares: 8,193
Likes: 74,542
Tripoto
Shares: 7,492
Likes: 11,347
Chillr
Shares: 4,989
Likes: 18,221
bewakoof.com
Shares: 4,671
Likes: 1,18,637
zoho
Shares: 4,623
Likes: 33,468
Cadbury Dairy Milk India
Shares: 4,344
Likes: 7,33,983
Pampers
Shares: 3,594
Likes: 85,565
Jaago Re
Shares: 2,724
Likes: 47,742
Onida
Shares: 2,716
Likes: 600
bewakoof.com
Shares: 2,579
Likes: 1,27,247
Bertolli India
Shares: 2,054
Likes: 4,200
bewakoof.com
Shares: 1,984
Likes: 99,021
Chevrolet India
Shares: 1,916
Likes: 77,965
Volvo Auto India
Shares: 1,859
Likes: 17,917
Maaza
Shares: 1,830
Likes: 68,301
Tripoto
Shares: 1,689
Likes: 10,262
Renault India
Shares: 1,667
Likes: 1,93,215
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