UniScholars assigns its creative duties to BBH India

UniScholars has announced the appointment of BBH India for its creative duties. 

 

The agency will be responsible for developing brand salience among the target audience and aims to support UniScholars in their ambition of making the brand a partner of choice for students looking to study abroad.

 

The account was won post a multi-agency pitch and will be handled by BBH India's Mumbai office.

 

Abhishek Sharma, chief marketing officer, UniScholars, said, “UniScholars was established in 2021 with a steadfast mission to mitigate any obstacle a student may face while pursuing their aspirations to study abroad. As a company, we have achieved several significant milestones, and we are now keen on enhancing our visibility among students who encounter such challenges. We are confident that BBH will be able to help us with creative excellence to connect with our audiences. In pursuit of this objective, our partnership with BBH is aimed at achieving our goals of reaching out to students across India through creativity.”

 

Himanshu Saxena, chief operating officer and managing director - BBH India, said, “BBH India has great reputation of building digital-first brands with modern creativity and full-funnel solutions designed for digital, social and e-comm platforms. We love brands with bold ambition and found the UniScholars team brimming with the same spirit. Super excited to bring to life our ‘zag’ quotient while partnering UniScholars for future success!”