Campaign India Team
Jul 12, 2022

Tynor assigns digital duties to Rediffusion

Account won post a multi-agency pitch

Tynor assigns digital duties to Rediffusion
Rediffusion has announced that it has won the digital and digital media account of Chandigarh-based Tynor post a multi-agency pitch.
Tynor Orthotics is dedicated to healing pain and managing injuries. Its products help customers get relief from pain, prevent unforeseen injuries and provide anatomically correct body support in day-to-day activities. The agency's Mumbai office will handle the account.
Abhaynoor Singh, director, Tynor, said, "We are already in 50 countries. We see ourselves as a global brand. Team Rediffusion will hopefully help us to reach our customers both in India and worldwide through endearing and relevant messaging. Digital is a big part of the mandate and I am confident that together we will be able to fortify and strengthen brand Tynor."
Kalyani Srivastava, joint president, Rediffusion, said, "Tynor is a brand we instantly fell in love with. Its design, aesthetics and materials are all top-rate. Every product provides a specific solution to a problem – so customer centricity is at the core of the brand. We have been tasked with enhancing the brand equity of Tynor and we will put our best resources to help shape Tynor into global leader in its domain."
Campaign India

Related Articles

Just Published

8 hours ago

24 hours with... Vinay Singh

Catch up with Vinay Singh, co-founder of digital marketing agency Digixpressions, as he takes us through what a day in his life looks like.

10 hours ago

Digital Personal Data Protection Act: Marketing's ...

While presenting challenges in terms of compliance and data management, the Act also offers marketers opportunities to build trust, enhance data quality, and innovate in data handling practices.

10 hours ago

Dept taps spatial tech to grow client base in ...

With few splashy pitch wins to speak of, the Carlyle Group-backed firm is content to steer its APAC acquisitions to solving product and tech solutions for clients as it edges closer to taking the company to market. Campaign sits down with Dept's leaders to find out more.

12 hours ago

WPP appoints new global CEO of GroupM as Christian ...

GroupM leadership shake-up to be effective from September this year.