TBWA\India has brought in Jay Mehta as associate vice president of the agency’s operations in Mumbai. He joins the agency from Serviceplan where he was client servicing director.
Mehta said, “I am deeply honoured to have been given a chance to work with an outstanding team of disruptive believers. Shouldering the responsibility of attaining higher pinnacles of success for the India team, I hope to enhance deliveries and steer organic growth in the coming months.”
Vineet Bajpai, group CEO, TBWA\India said, “As we strengthen our capabilities, we hope to further consolidate our offerings to deliver exceptional work for our clients across verticals. Jay has a proven ability to drive innovation and build strategic clarity with his innate understanding and deep knowledge of the new age marketing strategies. I am confident and equally delighted that an individual as remarkable as Jay will prove to be a great asset for the team.”
Aejaz Khan, executive vice president, TBWA\India, added, “Good talent is hard to find, especially a person who can be disruptive and stay true to the agency’s ethos. Jay is an exceptional talent and I’m happy to have him by my side.”
In a career spanning 10 years, he has also worked with DDB Mudra, McCann Erickson and Law & Kenneth.