NewsX hires Upadhya as AVP brand communications

Satya Upadhya has joined NewsX as its AVP brand communications. He will be based out of Delhi and will work closely with Girish Ahuja, VP, brand communications, NewsX. Ahuja joined NewsX about three months back and reports to Anthony Pettifer, group director brand communications – INX Network.

Upadhya comes from IBM where he was marketing head for travel and hospitality sector for the global market. He has worked for companies like Duncan’s Tea, Accenture, Equus Red Cell and BBC World TV.

Ahuja has 13 years of experience in communications, planning and media planning. He has worked for clients like Coke, Nestle, Land Rover, Jaguar, HUL and Sony Ericsson. He has worked for agencies such as Universal McCann, Mediaedge:cia, OMD, HTA and Lintas. Before joining NewsX, Ahuja was country director-consumer context planning, Starcom India.