Campaign India Team
Jun 06, 2011

MMGB: Intel 'Visual Life' video

WATCH the new video in the 'Visual Life' campaign by Amsterdam Worldwide, this time around about two wedding photographers in China

MMGB: Intel 'Visual Life' video

Intel has released a film about Kitty and Lala, two wedding photographers with a popular photo blog in China, by Amsterdam Worldwide.

WATCH the video


The film is the second in a series of movies that aim to showcase the second generation Intel Core Processor range and build on Intel's 'visibly smart' marketing strategy.

The stop motion film juxtaposes split screen images of contemporary and traditional China and looks at how technology and creativity help Kitty and Lala's life.

The film can be watched online, through blogs and social media, and will be screened at Intel experiential events. It was art directed by Daniel Peiron and written by Martin Beswick and Gillian Glendinning and Karen Cardy. The film was directed by Qiao Li through The Bag Ladies and the director of photography was Julien Deldyck.

This article first appeared on www.campaignlive.co.uk


 

Source:
Campaign India

Related Articles

Just Published

2 hours ago

Four Indian firms strike gold at Golden Award of ...

Havas, Enormous, Tribes, and Tree Design win gold for their campaigns across print, television, ambient media, and packaging categories, respectively.

4 hours ago

Leo without the Burnett is still brimming with ...

Post a worldwide rebrand, Leo India isn’t just cranking out campaigns—it’s chasing global mandates with business-first creative, and a pitch to lead, not just deliver.

4 hours ago

Zuckerberg says AI could ‘redefine’ Meta’s ad business

Meta’s goal is to move towards a system where businesses only need to state their objective and bank account—AI will handle the rest.

4 hours ago

Is there more to adland's talent crisis than we think?

OPINION: What if the industry's persistent talent woes aren't just about scarcity, but also a growing disconnect between the creative promise we sell and the operational reality we deliver?