McCann Erickson has appointed Sujith Sudhakaran as planning head - South. Sudhakaran joins the agency from Ogilvy & Mather, Bengaluru. He will continued to be based in the city in his new assignment.
In a career spanning close to 20 years, Sudhakaran has worked with agencies including Grey Worldwide, Mudra, Draftfcb-Ulka, besides marketing stints at BPL, Toyota and General Motors.
On his move, Sudhakaran said, “McCann Bangalore has an exciting set of businesses, I look forward to partnering the teams here and create some great work.”
Jitender Dabas, executive vice president (strategic planning), McCann Erickson, said, “In the South, we have some of our most loved brands from clients like Britannia, TVS Motors, ITC Foods and Tata Tea, amongst others. Sujith brings in a rich depth of consumer behavior understanding and wide cross-category knowledge that I am certain will help us do more culture-leading work for our brands.”
Vijay Jacob, SVP and GM, McCann Erickson, added, “Sujith is an experienced warrior. Am very sure our McCann South clients will vastly benefit from his extensive experience across categories. I am really looking forward to partnering with him and creating some memorable work in the year ahead.”
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