Campaign India Team
Mar 04, 2020

Animesh Bhartiya joins IndiaLends as VP - brand and marketing

His last full-time stint was with Godrej & Boyce where he was chief communications officer

Animesh Bhartiya
Animesh Bhartiya
IndiaLends has announced the appointment of Animesh Bhartiya as vice president - brand and marketing. Bhartiya's last full time stint was with Godrej & Boyce where he was chief communications officer. 
 
IndiaLends is a marketplace for credit products. It has also appointed Amit Kumar Singh as chief business officer.
 
Gaurav Chopra, CEO, IndiaLends, said, “We are happy to have the best talent from the industry. IndiaLends as a company is committed to grow at an exponential rate. Having someone of Amit’s capabilities, we will continue to provide high quality experience to all our stakeholders. IndiaLends has become a popular consumer brand among Indian millennials. With Animesh’s rich experience in the consumer space, we aim to strengthen our brand affinity further in 2020.”
 
Bhartiya, said, “IndiaLends has been driving conversations beyond their product offerings. I am thrilled to join the team and look forward to contribute to its growth journey."
 
In a career spanning 20 years, he has also worked with Ogilvy and Pubicis. 
 
Source:
Campaign India

Just Published

1 day ago

60% of millennial, Gen Z transactions fulfilled via ...

‘The Next Normal: The Rise of the Contactless Economy' study looks at impact of a contactless world on consumer behaviour

1 day ago

Reddit launches in-house agency to help brands tap ...

KarmaLab will offer workshops and insights for brands from Reddit users

1 day ago

Blog: Biden admin ropes in McDonald's to drive ...

The author suggests that the Government of India could also reach out to companies that have large rural outreach to help carry vaccine messages on their packaging