The grand jury for the New York Festivals' AME Awards has been announced.
Representing India on the jury are Keerthi Raju, business director, Brave New World, Prince Thomas, head of brand marketing, BankBazaar and Rahul Nagpal, partner and CEO, group partnership, The Classic Partnership Advertising.
The AME Awards award advertising and marketing effectiveness. Entries for the awards close on 31 December 2017.
Michael Demetriades, president, New York Festivals and executive director, AME Awards, said, “The caliber of this year’s grand jury is recognised internationally for their strategic expertise and their creative accomplishments. It’s an honour to have these exceptional executives on this year’s jury.”
He added, “AME’s jury members will evaluate entries based on four specific criteria, each weighted by importance: Challenge/Strategy/Objectives - 20 per cent; Creativity - 25 per cent; Execution - 25 per cent; and Results/Effectiveness - 30 per cent, this thorough process assures the most innovative creative work with measurable results are celebrated."
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